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Google Partners Connect, SEO Myths, SEO Increases Sales (Duh!)
NewsClicks Q2 2014 Edition

We hope you enjoy reading our NewsClicks, your suggestions are always welcome!

CrucialClicks.com Selected to Host an Exclusive Google Partners Connect Event

CrucialClicks.com, leaders in Internet Marketing, is excited to announce that they have been selected and hosted an exclusive Google Partners Connect Event during May, in Coral Springs, FL.

The free event aimed to educate business owners about how to best leverage their online presence and increase brand awareness across digital platforms. Local Business Owners of all industries located in Broward, Dade, and Palm Beach Counties attended.

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Google's Matt Cutts On SEO Myths: Ads Correlate To Organic Results & More...

In a recent video from Google Head of Search Spam, Matt Cutts, Matt talks about the biggest SEO myths he sees today.

By far, the biggest myth, according to Cutts, is how people think Google makes changes to their search results with the only intent of making more money. Matt said buying or not buying ads has no positive or negative impact on your rankings. In addition, Google does not make changes to their organic algorithms based on encouraging people to buy ads. All of this, according to Matt Cutts, is a big SEO myth.

Watch the full video here.



Study: Search Engine Optimization Brings The Most Sale

Understanding how to allocate marketing resources requires context and research. Fortunately, there’s some great data out there on marketing channel ROI. This infographic pulls together industry studies and surveys on how marketing channels compare. The infographic explores these questions:

  • Which marketing channel gets the most visitors?
  • Which brings in the greatest amount of qualified leads?
  • Which channel gets the most customers?
  • Which sparks the best engagement?
  • Are there different effects on B2B and B2C companies?
  • Which channel has the highest ROI (Return On Investment)?

Check out the entire infographic


56% Of Smartphone Searches Done On The Go Have Local Intent

Google's research suggests that consumers who conduct local searches are further down the purchase funnel. Within a day of a local search, 34% of consumers who sought local information on their computer or tablet made their way to a store, and of those who used a smartphone, the number is even higher at 50%.

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Call Today To $ave 33% On Your Responsive Web Design
(888) 894-0422

  • Responsive Web Design (RWD) is building a single website that adapts to all devices and platforms. Generating optimal viewing experience, easy reading and navigation with a minimum of resizing, panning, and scrolling across a wide range of devices such as mobile phones, tablets and desktop computer monitors.
  • A Highly optimized Website that is both Search Engine and user friendly.
  • Designed to accommodate the needs of your customers.

It's finally here! Google My Business Platform

It took a few years, but Google finally listened to the masses.

Business owners now have a single location to log into to claim locations, edit info, and upload photos.

Just go to Google My Business http://www.google.com/business/ and you've got access to everything you need for your local business listing.

The card-based interface is much cleaner, and provides a visual guide to the various areas that’s easy to understand for even a novice user.

Get all you need to know here


AdWords Cost Per Click Rises 26% Between 2012 and 2014

Increases in CPC were most dramatic in the Legal and Automotive categories, where advertisers paid an average of 50% and 45% more per AdWords click, respectively, than they did two years ago.

The category with the lowest increase in CPCs is also the largest in terms of Paid Search spend, Shopping & Classifieds, which primarily includes retailers. Between Q1 2012 and Q1 2014, the average CPC for Shopping & Classifieds advertisers rose just 6%, from $0.72 to $0.77. The only other category with a single digit increase in CPCs was Financial, which rose 9%.

Every other industry category studied experienced double digit increases in CPCs, including Education (31%), Health (30%), Home & Garden (22%), Telecommunications (26%) and Travel (15%).

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Google I/O 2014: Top 5 Moments Google's Conference Unveils Android L, Smartwatches And Android Tv

The Google IO conference has On/Off in its name, but it was "on" when the Android-maker dissed Apple at the same time it revealed an updated version of its mobile operating system.

Yes, this year's convention was more subdued. There were no Google Glass skydiving stunts and some products like the Moto 360 watch are still veiled in darkness.

That won't matter to Android's core audience. While some companies struggle to expand into new product categories, Google is moving watches, televisions, gaming set-top boxes and even cars.

Read all about it


Study: 56% Of Viewers Skip Online Video Ads & 46% Say Any Ad Over 15-Seconds Is Too Long

The study surveyed 2,000 random consumers, age 18 and older, who claimed to own a television, smartphone and personal computer or laptop.

At 64 percent, Adroit Digital said 18 to 24 year olds are most likely to skip online video content, while respondents age 35 to 44 year olds are least likely to skip an online video ad. Of all the respondents, 56 percent said they skip online video ads most of the time.

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CrucialClicks.com

11764 W. Sample Rd.
Suite 104
Coral Springs, FL. 33065

CrucialClicks.com is an Internet Marketing company that dedicates to learning the nuances of individual industries to deliver the highest quality products and services well suited for you and your potential customers.


Why Do People Hate Google?

Google has taken something most people take as a given when it comes to containing factual data, that is not open to any kind of interpretation - a map, and turned it into their own Frankenstein, consequences be damned. More


New: Google My Business iOS & Android Apps

The apps were released for iOS and Android and enable business owners with Google Maps listings to manage their businesses. More


Learn How Jerry Fixed His Online Reputation and Start Your Free 30 Day Trial Today


"Ok Google" From Any Screen

Starting today, you can say "Ok Google" on your Android device whenever the screen is on or your device is charging. If you're reading your email, browsing the web or using any app that doesn't actively use the microphone, saying "Ok Google" will get you the answers you need and let you take actions like set an alarm or call a friend. More


Refer A Friend Bonus

A friend of a friend is someone we would like to know. When you recommend our services to prospective client and your recommendation results in a new or redesigned Website, we will provide you with a $100.00 service credit to your account as our way of extending our thanks for sending new clients our way. Refer them before somebody else does. Thank you for your business and your vote of confidence.